Tuesday, February 5, 2013

The 10 Super Bowl XLVII Commercials That Blew Up the Biggest in Social Media


The 10 Super Bowl XLVII Commercials That Blew Up the Biggest in Social Media

And the Buzz-Generating Winner Is...


Ad Age's editorial partner Bluefin Labs, the Cambridge, Mass.-based social-TV analytics company, spent last night and early this morning parsing data for this chart, which shows the 10 Super Bowl spots that racked up the highest levels of social-media response on Twitter and in public Facebook posts. Note that in the hours and days ahead the comment tallies for each of these spots will surely continue to grow. For the purposes of this chart, Bluefin collected comments within a 45-minute window that started when each ad aired. Scroll down below the graphic for some context.

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